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Home Opinions
Economy

Financial Prepping: 10 Signs of Economic Suffering in the U.S. (And How to Protect Your Finances)

by JD Rucker
July 2, 2025
in Opinions
Reading Time: 6 mins read

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  • Despite claims of a strong economy, homelessness in the U.S. is at record highs (especially in California), unemployment is likely much higher than reported (24.3 percent vs. the official 4.2 percent), and mass layoffs continue across industries, including Walmart and Procter & Gamble.
  • Food costs (meat, poultry, etc.) are surging, and shrinking cattle herds mean prices won’t drop soon. Families are cutting back, but groceries still strain budgets.
  • Major chains like Hooters are closing locations, and small businesses face even worse conditions. The housing market is stagnant, with nearly $700 billion worth of homes unsold.
  • Many companies are quietly pushing employees out (“quiet firing”) instead of formal layoffs, avoiding severance pay. Financial stress is at an all-time high, with 70 percent of Americans feeling worse off than ever.
  • Experts warn of a coming recession, so protect yourself by making changes. Cut unnecessary spending, avoid risky job changes, buy secondhand, pay down high-interest debt and build an emergency fund (ideally three to six months of expenses). The economy isn’t working for most people, and preparation is key as conditions worsen.

(Natural News)—The headlines insist the economy is strong, but for millions of Americans, the reality feels anything but stable. From soaring homelessness to mass layoffs and skyrocketing food prices, the signs of economic distress are impossible to ignore.

While politicians and pundits debate whether the U.S. is in a recession, the financial pain for everyday people is undeniable.

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Here are 10 alarming indicators that the economy is far from “fine,” along with some practical tips to safeguard your money as conditions worsen. (h/t to SHTFPlan.com)

Homelessness hits record highs

California, which is often seen as an economic powerhouse, is now home to nearly 25 percent of the nation’s homeless population, with over 187,000 people living on the streets.

Two-thirds of the homeless are unsheltered, a crisis not seen since the Great Depression. If one of the richest states can’t solve this, what does that say about the rest of the country?

The “true” unemployment rate is 24.3 percent

The government claims unemployment is at a low 4.2 percent, but the Ludwig Institute for Shared Economic Prosperity (LISEP) reports that the real rate is 24.3 percent.

In these uncertain financial times, you need a company you can trust with stewardship of your life’s savings. We recommend self-directed IRAs backed by physical precious metals provided by Augusta with ZERO Gold IRA fees for up to 10 years.

Why the gap? Because official numbers don’t count people stuck in poverty-wage jobs or those who’ve given up looking for full-time work.

More Americans are delaying major purchases

Nearly one in four Americans are canceling plans to buy homes or cars, while another 32 percent are postponing big purchases due to economic uncertainty.

When people stop spending, businesses suffer, leading to more layoffs and closures.

Restaurants are collapsing

Hooters suddenly closed 30 locations in June, joining a growing list of chains struggling with declining sales.

If even well-known brands like Hooters can’t survive, small businesses are in even worse shape.

Mass layoffs continue

Procter & Gamble is cutting 7,000 jobs and companies across industries are downsizing.

Even Walmart, the nation’s largest brick-and-mortar retailer, is trimming its workforce, signaling broader economic pressures beyond the tech sector. The Arkansas-based company confirmed layoffs affecting up to 106 employees in its San Bruno, California, offices, according to a May 23 filing under California’s Worker Adjustment and Retraining Notification (WARN) Act.

While some affected workers may have the option to relocate or transition to other roles within Walmart, the cuts will be permanent for those unable to secure new positions. This places Walmart among a growing list of major employers, from social media firms to life sciences startups, reducing their Bay Area tech and corporate workforces amid shifting economic conditions.

Don’t be fooled. The job market isn’t as secure as the headlines suggest.

Meat prices are soaring and cattle herds are shrinking

Steak prices are up by seven percent, ground beef by 10 percent and chicken by three percent. The U.S. cattle herd is now the smallest since the 1950s, meaning prices won’t drop anytime soon.

Families are cutting back, but groceries still take a bigger bite out of budgets.

“Quiet firing” is on the rise

Instead of formal layoffs, 53 percent of companies are making work conditions unbearable to push employees out, which is one way they can avoid severance pay and bad press.


  • Not All “Survival Food” Supplies Are Created Equal


Workers are being forced out without recourse.

The housing market is stagnant

A record $698 billion worth of homes are sitting unsold.

With $330 billion in listings older than 60 days, prices are expected to drop further. This is bad news for sellers and a warning sign of weakening demand.

Financial stress is at an all-time high

A survey has revealed that a whopping 70 percent of Americans say that they’re more financially stressed than ever.

When the majority of the population is struggling, it’s not a personal failure, it points to a systemic crisis.

Mainstream media keeps saying “Everything is fine”

Despite all evidence, mainstream outlets downplay the problem. But when homelessness, unemployment and debt are rising, how can anyone claim the economy is healthy?

How to protect your money as the economy worsens

With 60 percent of Chief Financial Officers (CFOs) predicting a recession in 2025, now is the time to prepare. Here’s how to recession-proof your finances:

Cut unnecessary spending

Review all your expenses, from small purchases to bigger ones. You can save money by canceling unused subscriptions.

Downgrade services, such as phone plans, streaming and gym memberships. Additionally, you can save by cooking more at home instead of eating out.

Avoid risky job moves

If you’re in a stable job, think twice before jumping ship. Recessions hit low-wage and new hires first.

Buy secondhand 

Buying used cars, clothes and electronics can save you hundreds, or even thousands of dollars. (Related: Preparing for the unthinkable: How to safeguard your finances against collapse.)

Pay down high-interest debt

Credit card rates are brutal. Focus on paying off existing debt before rates climb higher.

Build an emergency fund

If money is tight, having an extra $500 to $1,000 can prevent disaster. Aim for at least three to six months’ worth of expenses if possible.

The economy isn’t working for most Americans, and pretending otherwise won’t fix it. Prepare now, because if trends continue, the worst may still be ahead.

Visit Preparedness.news for tips on how to build a reliable food stockpile on a budget. You can also check out Health Ranger Store and Brighteon Store for affordable, lab-verified clean food supplies for your prepping stockpile. Watch this video from “Coffee and a Mike,” as host Michael Farris and Health Ranger Mike Adams talk about war and how it is being used as the cover story for financial collapse.

More related stories:

  • Decentralize TV hosts Mike Adams and Todd Pitner share top strategies for financial freedom and survival.
  • 53% of Millennial and Gen Z consumers are resorting to “buy now, pay later” services and racking up enormous debt.
  • Health Ranger Report: Adapt 2030’s David DuByne elaborates on the escalating global supply chain crisis.
  • Prepping on a budget: How to use your food supply to get through unexpected financial emergencies.

Sources include:



  • Be Prepared: Make your emergency Med prep plan complete. Emergencies aren’t one-size-fits-all.


  • SHTFPlan.com
  • PPIC.org
  • Finance.Yahoo.com
  • MarketWatch.com
  • Brighteon.com





At Last, a Company With Integrity in the Gold IRA Industry

For several years, I’ve been vetting out precious metals companies in search of the best. I believe in gold and silver but it’s hard to find integrity in the Gold IRA industry. The vast majority operate with shady tactics and gigantic spreads that take advantage of Americans who simply want to protect their life’s savings.

I’ve found a handful that I like and I’ve worked with some of them. By no means would I “unrecommend” them because, again, I vetted them out and found them to be above the fold. Unfortunately, it isn’t hard to be better than the rest when the rest are so darn awful.

After years of searching, I finally found a company that truly operates with integrity. Augusta Precious Metals has three important attributes that set them far above the competition:

  • Non-Commissioned Sales Team: I cannot stress how important and unique this is. With just about every other company in the Gold IRA industry, the sales teams make commission from every account they open. This means they steer their clients toward the gold and silver products with the highest commission. With Augusta Precious Metals, the team is solely focused on putting the best gold and silver for their clients into their IRA. They get paid to serve the best interests of the Gold IRA client, NOT their own commission pay.
  • Incredibly Low Fees: Most Americans would be shocked if they knew the spread other Gold IRA companies charge. Augusta charges just 5% versus up to 45% elsewhere.
  • No Pressure, No Gimmicks: There’s an understanding among most in the Gold IRA industry that fear and pressure is the way to go. Augusta Precious Metals takes a sober approach when working with clients because they hold integrity in the highest possible regard. This is why they don’t offer gimmicks like “free” or “bonus” silver. It’s also why they do not apply pressure tactics to get quick sales. Their educational and transparent approach to doing business is exceedingly rare in the Gold IRA industry.

Reach out to Augusta Precious Metals to learn more about protecting your wealth and retirement with physical precious metals.


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Tags: EconomyLedeNatural NewsPreparednessTop Story

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