(Zero Hedge)—With global automakers facing uncertainty from U.S. auto tariffs, the importance of American car buyers has never been clearer. For many automakers, the U.S. is a key market responsible for over one quarter of revenue.
In this graphic, Visual Capitalist’s Marcus Lu, visualizes how reliant foreign automakers are on U.S. buyers, based on analysis from the Wall Street Journal.
The data we used to create this graphic is listed in the table below.
Please note that April-December 2024 data was used for Toyota, Honda, and Nissan. North American data was used for VW, Audi, Porsche, and Hyundai.
Based on this dataset, Honda has the highest reliance on U.S. buyers. In 2023, the Japanese automaker saw its U.S. sales surge by 33%.
Honda has committed over $1 billion to retool its Ohio manufacturing plants to be able to produce gasoline, hybrid, and EV models all on the same production line.
Additionally, in partnership with LG Energy Solution, Honda is investing $4.4 billion in a new battery production facility in Ohio.
A Background on U.S. Auto Tariffs
According to S&P Global Mobility, almost half of new vehicles sold in the U.S. in 2024 were assembled outside of the country.
The top five countries ranked by their value of U.S. vehicle imports are:
- Mexico ($78.5B)
- Japan ($39.7B)
- South Korea ($36.6B)
- Canada ($31.2B)
- Germany ($24.8B)
Trump’s auto tariffs are intended to coerce automakers into moving their production to the U.S., though this is difficult in practice due to the complexity and globalization of modern supply chains.
Automakers often rely on a vast network of international suppliers for parts and materials, and relocating entire production lines can take years and require massive capital investment.
One automotive executive, speaking anonymously with CNN, stated that it takes at least three years for brand new automotive capacity to be constructed. By that time, a new administration could be in power, and the rules could change again.
If you’re enjoying our content, check out The Best Selling Vehicle in Every State in 2024 on Voronoi, the new app from Visual Capitalist.
Why One Survival Food Company Shines Above the Rest
Let’s be real. “Prepper Food” or “Survival Food” is generally awful. The vast majority of companies that push their cans, bags, or buckets desperately hope that their customers never try them and stick them in the closet or pantry instead. Why? Because if the first time they try them is after the crap hits the fan, they’ll be too shaken to call and complain about the quality.
It’s true. Most long-term storage food is made with the cheapest possible ingredients with limited taste and even less nutritional value. This is why they tout calories so much. Sure, they provide calories but does anyone really want to go into the apocalypse with food their family can’t stand?
This is what prompted the Llewellyns to launch Heaven’s Harvest. They bought survival food from multiple companies and determined they couldn’t imagine being stuck in an extended emergency with such low-quality food. They quickly discovered that freeze drying food for long-term storage doesn’t have to mean sacrificing flavor, consistency, or nutrition.
Their ingredients are all-American. In fact, they’re locally sourced and all-natural! This allows their products to be the highest quality on the market, so good that their customers often break open a bag in a pinch to eat because they want to, not just because they have to due to an emergency.
At Heaven’s Harvest, their only focus is amazing food. They don’t sell bugout bags, solar chargers, or multitools. They have one mission – feeding Americans in times of crisis.
What they DO offer is the ability for people to thrive in times of greatest need. On top of long-term storage food, they offer seeds to help Americans for the truly long-term. They want them to grow their own food if possible which is why they offer only Heirloom, Non-GMO, Non-Hybrid, Open-Pollinated seeds so their customers can build permanent food security on their own property.